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Red Seal

Red Seal Baking Soda Toothpaste



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Red Seal Baking Soda Toothpaste uses the natural stain-removing power of baking soda for cleaner teeth. Neutralises plaque and protects against cavities. With a strong natural mint flavour to leave your mouth feeling fresh.
Since time in memorial, baking soda has been used as a stain remover to help clean teeth, and freshen breath.

Baking soda breaks down into tiny particles which are able to penetrate enamel crevices and help remove food particles, bacterial plaque, and deep stains embedded there. Its deodorancy control is due to its unique ability to reduce acids in the mouth, and hence impart a distinct freshness and clean mouth-feel.

This toothpaste has extra flavour and will leave a feeling of superb freshness.
Red Seal Toothpastes are made in New Zealand from quality ingredients and contain no added fluoride.
Purified water
Baking soda
(Neutralises plaque acids)
Calcium carbonate (Mild abrasive and polish)
Sorbitol (Keeps toothpaste moist, sweetener)
Glycerin (Vegetable extract to keep toothpaste moist, sweetener)
Sodium lauryl sulphate (Coconut based foaming agent)
Carboxymethyl cellulose (Gumming agent sourced from plant fibre)
Silica (Thickener)
Sodium saccharin (Sugar-free sweetener)
Flavour: Menthol, Peppermint Oil, Aniseed Oil, and Eucalyptus Oil.

Red Seal

When the herbalist and naturopath William T Anderton opened his doors for business in 1923, little did he know his line of products named Red Seal would still be thriving almost a century later. Red Seal is still proudly New Zealand owned and operated and remains consistent to Anderton’s original philosophy of supporting the body and mind with herbal approaches.

Red Seal natural toothpaste is a popular range and includes Natural SLS Free toothpaste, Baking Soda toothpaste and Natural Kids toothpaste.

A diverse range of products such as herbal teas and a selection of healthy foods makes Red Seal one of our popular unique brands.

Your satisfaction is of paramount importance to us! If we can help in any way please contact us using the details below.

Email: [email protected]

Australia Free Phone: 1800 040 156

Other Countries Phone: +64 3 265 9758

Live Chat: Between the hours of 7am – 3pm AEST

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We also highly recommend reading product reviews. They can be a great way of finding out that little bit extra about products you're interested in.


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We publish all helpful customer reviews, including negative reviews - these are genuine!

Customer Reviews

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10 Item(s)

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good Review by

very good

Disappointed Review by

I am disappointed in this toothpaste & didn't realise that Red Seal use Sodium lauryl sulphate in quite a few of their toothpastes. I also have got more sensitive teeth & wonder if it's from using this.

YUM Review by

This is the BEST toothpaste ever!! Can really feel the baking soda cleaning your teeth
Even tastes great

A brighter smile. Review by

the flavour took some getting used to but after a week it was fine and I am happy with the results

Cheaper at Pak N Save Review by

Bought this product on sale. Found the Pak N Save regular price is cheaper than the sale price.
Good product.

Have been using for about 3 weeks, ... Review by

Have been using for about 3 weeks, and while I think my teeth are somewhat whiter, I have also developed teeth sensitivity and pain when eating.

I have been using this product for ... Review by

I have been using this product for months, but my dentist has asked me to stop using it after a big decline in my teeth health. I went from no fillings and a clean bill of health at my last check-up to having two holes this time. Although my teeth are clean they're not protected and the surface is weakened.

I have been using this toothpaste f... Review by

I have been using this toothpaste for the last 6 months and love it!My teeth are whiter and the taste is pretty good too.

I found this toothpaste quite nice.... Review by

I found this toothpaste quite nice. I often drink tea and my teeth tend to stain. Baking Soda being used as a natural polish and does great job on my teeth, too. I feel no problem using it everyday. Fresh mint flavor & price are also attractive.

I don't think it's a coincidence th... Review by

I don't think it's a coincidence that once I begin using baking soda daily, my teeth begin to appear more yellow (which apparently is where the dentine is more exposed due to the outer layer of enamel being worn away more). I also have more tooth sensitivity and am experiencing a bit of pain upon drinking hot drinks. Again, has only occured since using baking soda and toothpaste containing it. So perhaps a once a week to remove stains is more ideal than daily use.

10 Item(s)

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Product Highlights

  • For improved anti-cavity protection and neutralisation of plaque acids.
  • Made in New Zealand
  • No added fluoride


  • TRUSTED NZ SUPPLIER To Australia for over 20 years
  • FREE DELIVERY Free Tracked Airmail Delivery within Australia When You Spend Over $79
  • EARN BONUS Reward Points With Every Order learn more

    30 Days Hassle Free Return Service

    Your satisfaction is extremely important to us. Any problems will be addressed in a friendly and efficient manner, with your total satisfaction as our over-riding concern.

    Our Return Policy

    If you have changed your mind about a product and it is in re-saleable condition (unopened, with undamaged packaging) you can return it within 30 days of receipt for a full refund.

    For more info on returns, visit our Guarantee page.

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