Filters
3753 items
Sort Best selling
-
Digestive Enzymes+ 
Digestive Enzymes+
From $21.00LifeStream
Digestive Enzymes+
180 vegecapsFrom $21.00 -
Go 5-HTP 160mg 1-A-Day 
Go 5-HTP 160mg 1-A-Day
From $24.00GO Healthy
Go 5-HTP 160mg 1-A-Day
30 vegecapsFrom $24.00 -
Magnesium Bisglycinate 
Magnesium Bisglycinate
$34.00BioTrace
Magnesium Bisglycinate
60 capsules$34.00 -
Go Hair Skin Nails - Beauty Support 
Go Hair Skin Nails - Beauty Support
From $21.00GO Healthy
Go Hair Skin Nails - Beauty Support
50 vegecapsFrom $21.00 -
Go Probiotic 40 Billion 
Go Probiotic 40 Billion
From $30.00GO Healthy
Go Probiotic 40 Billion
30 vegecapsFrom $30.00 -
SporeBiotic
SporeBiotic
$49.00Gutsi
SporeBiotic
30 vege capsules$49.00 -
Go Co-Q10 450mg BioActive 1-A-Day 
Go Co-Q10 450mg BioActive 1-A-Day
From $40.00GO Healthy
Go Co-Q10 450mg BioActive 1-A-Day
30 softgelsFrom $40.00 -
ReJuvenate with Collagen & Hyaluronic Acid
ReJuvenate with Collagen & Hyaluronic Acid
$36.00Clinicians
ReJuvenate with Collagen & Hyaluronic Acid
60 capsules$36.00 -
Neuro-Mag 
Neuro-Mag
$67.00Life Extension
Neuro-Mag
90 vegecaps$67.00 -
Bowel Health 
SaleBONUSBowel Health
From $18.00From $19.00Phloe
Bowel Health
50 vegecapsFrom $18.00From $19.00 -
AG Colloidal Silver 
AG Colloidal Silver
From $9.00TJ Clark
AG Colloidal Silver
200mlFrom $9.00 -
Matcha Organic Tea Powder 
Matcha Organic Tea Powder
$36.00Matakana Superfoods
Matcha Organic Tea Powder
100gm$36.00 -
Clean Lean Protein - Smooth Vanilla
Clean Lean Protein - Smooth Vanilla
From $30.00Nuzest
Clean Lean Protein - Smooth Vanilla
500gFrom $30.00 -
Kids Good Multi Everyday Wellness 
Kids Good Multi Everyday Wellness
From $21.00The Good Vitamin Co. Ltd
Kids Good Multi Everyday Wellness
160 soft chewsFrom $21.00 -
Glory Oil - Certified Organic 
Glory Oil - Certified Organic
From $47.00Eco By Sonya
Glory Oil - Certified Organic
30mlFrom $47.00 -
St John's Wort 4000 One-A-Day 
St John's Wort 4000 One-A-Day
From $20.00Thompson's
St John's Wort 4000 One-A-Day
30 tabletsFrom $20.00 -
Alka Jug Replacement Cartridge Twinpack 
Alka Jug Replacement Cartridge Twinpack
$36.00Ionza
Alka Jug Replacement Cartridge Twinpack
Blue$36.00 -
Elemental Zinc 
Elemental Zinc
$27.00BioTrace
Elemental Zinc
60ml$27.00 -
Primadophilus Reuteri
SaleBONUSPrimadophilus Reuteri
From $27.00From $35.00Nature's Way Herbs
Primadophilus Reuteri
30 vegecapsFrom $27.00From $35.00 -
REM Sleep
REM Sleep
From $15.00Clinicians
REM Sleep
30 capsulesFrom $15.00 -
Organic Argan Oil
Organic Argan Oil
$28.00BioBalance
Organic Argan Oil
50ml$28.00 -
Cellfood Concentrate 
Cellfood Concentrate
$38.00Cellfood
Cellfood Concentrate
30ml$38.00 -
Ashwagandha Adrenal Restore
Ashwagandha Adrenal Restore
$51.00BioBalance
Ashwagandha Adrenal Restore
60 vege capsules$51.00
What does Artificial Colour Free mean for health & wellness products?
The appeal of colourful food seems to capture our attention, but unfortunately, these colours aren’t always derived from the beautiful natural hues of fresh fruit and vegetables.
Artificial colours can be a common ingredient in processed foods and surprisingly can even feature in supplements. While some countries have restrictions on the types of artificial colours added into consumable products, New Zealand hasn’t restricted the use of artificial colours. The effects of these additives in sensitive individuals can include hyperactivity in children, skin sensitivities and digestive complaints, among other things.
What isn’t so well understood is how these colours are manufactured, which can be from a variety of sources, from fossil fuel sourced to insects. Luckily the use of artificial colours must be on the food labels and so with some education, it is easy to spot these additives, they can be listed as a colour or as a number. For example, E102, Tartrazine, the bright yellow colour. However, they don’t have to be listed on supplement labels.
Often supplements that are ‘free from artificial colours’ contain natural colours that are food based and provide additions of their own specific phytonutrients to the products even if it is in small quantities. Think antioxidants; these are abundant because of the vibrant colours of wholefoods. Beetroot extract, purple carrot powder, black carrot powder, turmeric and Maqui berry concentrate are some natural colours that are used in many Children’s multi vitamins and other supplements to improve their colour.
