Artificial Colour Free
(2075 products)
Artificial Colour Free
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Ultimate Omega 2x Minis 
Ultimate Omega 2x Minis
$68.00Nordic Naturals
Ultimate Omega 2x Minis
60 softgels$68.00 -
CinnaMint Mints 
CinnaMint Mints
$8.00VerMints
CinnaMint Mints
40gm$8.00 -
Kids Nasal Clear
Kids Nasal Clear
$13.00Clinicians
Kids Nasal Clear
20ml$13.00 -
SAMe 400mg Double Strength 
SAMe 400mg Double Strength
$116.00Doctor's Best
SAMe 400mg Double Strength
60 tablets$116.00 -
Cacao Firming Mousse
Cacao Firming Mousse
$35.00Eco Tan
Cacao Firming Mousse
125ml$35.00 -
Choc Nut Nograin-ola 
Choc Nut Nograin-ola
$16.00Pure Delish
Choc Nut Nograin-ola
400gm$16.00 -
Tea Tree & Witch Hazel Toner 
Tea Tree & Witch Hazel Toner
$10.00Thursday Plantation
Tea Tree & Witch Hazel Toner
100ml$10.00 -
Manuka Honey & Oatmeal Bar
Manuka Honey & Oatmeal Bar
$7.00Clean Earth Soap
Manuka Honey & Oatmeal Bar
85gm$7.00 -
Contouring Day Cream - Blue Gentian & Edelweiss
Contouring Day Cream - Blue Gentian & Edelweiss
$40.00Weleda
Contouring Day Cream - Blue Gentian & Edelweiss
40ml$40.00 -
4-In-1 Organic Sugar Soap - Baby Unscented 
SaleBONUS4-In-1 Organic Sugar Soap - Baby Unscented
$36.00$33.00Dr Bronner's
4-In-1 Organic Sugar Soap - Baby Unscented
355ml$33.00$36.00 -
Dry Shampoo - Light Hair
Dry Shampoo - Light Hair
$14.00raw nature
Dry Shampoo - Light Hair
28g$14.00 -
EPA Xtra
EPA Xtra
$77.00Nordic Naturals
EPA Xtra
60 lemon softgels$77.00 -
Ashwagandha
SaleBONUSAshwagandha
$42.00$41.00Nature's Sunshine
Ashwagandha
60 vegecaps$41.00$42.00 -
Muscle Ease Cream
Muscle Ease Cream
$27.00The Herb Farm
Muscle Ease Cream
50ml$27.00 -
Certified Organic Lubricant Oil Based 
Certified Organic Lubricant Oil Based
$28.00Rumer
Certified Organic Lubricant Oil Based
100ml$28.00 -
Toothpaste Tablets - Fresh Mint with Fluoride
Toothpaste Tablets - Fresh Mint with Fluoride
$16.00Solid
Toothpaste Tablets - Fresh Mint with Fluoride
120 tablets$16.00 -
Cellular Detox
SaleBONUSCellular Detox
$36.00$35.00Nature's Sunshine
Cellular Detox
100 capsules$35.00$36.00 -
Pure L-Glutamine Powder 
Pure L-Glutamine Powder
$39.00Doctor's Best
Pure L-Glutamine Powder
300gm$39.00 -
Liquid Calcium with Magnesium 474ml ChildLife 
Liquid Calcium with Magnesium 474ml ChildLife
$34.00ChildLife
Liquid Calcium with Magnesium 474ml ChildLife
474ml$34.00 -
Tulsi Favourites Assortment
BONUSTulsi Favourites Assortment
$10.00Organic India
Tulsi Favourites Assortment
25 infusion bags$10.00 -
Rainbow Sampler Pack Gift Pack 
SaleBONUSRainbow Sampler Pack Gift Pack
$54.00$51.00Dr Bronner's
Rainbow Sampler Pack Gift Pack
6 x 59ml$51.00$54.00 -
Organic Lip Balm - Chocolate 
Organic Lip Balm - Chocolate
$8.00Hurraw Lip Balm
Organic Lip Balm - Chocolate
4.8g$8.00 -
Natto-Serra 
Natto-Serra
$60.00Doctor's Best
Natto-Serra
90 vege capsules$60.00
What does Artificial Colour Free mean for health & wellness products?
The appeal of colourful food seems to capture our attention, but unfortunately, these colours aren’t always derived from the beautiful natural hues of fresh fruit and vegetables.
Artificial colours can be a common ingredient in processed foods and surprisingly can even feature in supplements. While some countries have restrictions on the types of artificial colours added into consumable products, New Zealand hasn’t restricted the use of artificial colours. The effects of these additives in sensitive individuals can include hyperactivity in children, skin sensitivities and digestive complaints, among other things.
What isn’t so well understood is how these colours are manufactured, which can be from a variety of sources, from fossil fuel sourced to insects. Luckily the use of artificial colours must be on the food labels and so with some education, it is easy to spot these additives, they can be listed as a colour or as a number. For example, E102, Tartrazine, the bright yellow colour. However, they don’t have to be listed on supplement labels.
Often supplements that are ‘free from artificial colours’ contain natural colours that are food based and provide additions of their own specific phytonutrients to the products even if it is in small quantities. Think antioxidants; these are abundant because of the vibrant colours of wholefoods. Beetroot extract, purple carrot powder, black carrot powder, turmeric and Maqui berry concentrate are some natural colours that are used in many Children’s multi vitamins and other supplements to improve their colour.
