No Nasties creates natural kids play makeup and hair care locally. Owned by the Beveridge family, the brand grew from a personal journey to find safe, chemical-free products for children with sensitive skin. Now, families across New Zealand can enjoy the same trusted, high-quality formulas made closer to home.

Created with care

Founded by Natalia, a mother of two with multiple allergies, No Nasties was born from a need for safe, effective, and fun products for children. Every product is carefully crafted using plant-based ingredients, avoiding chemicals, metals, and irritants, so kids can explore colour, creativity, and self-expression safely.

Sustainability & responsibility

No Nasties Kids NZ goes beyond safety for kids. Packaging is made from recycled cardboard, each product has a unique story, and the brand is committed to ethical and eco-conscious practices. The focus is on products that are kind to both children and the planet.

From playful makeup sets to gentle hair care, every product encourages imagination and creativity. Parents can have peace of mind knowing their children are enjoying safe, non-toxic play.